School of Business and Economics: Recent submissions
Now showing items 1-20 of 309
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Influence of Kenya's Military engagement in Somalia on the achievement of Kenya’s National interests.
(Reviewed International Journal of Political Science & Public Administration,, 2025-08)Kenya's military engagement in Somalia since 2011 represents a significant shift from traditional noninterference to active regional security participation. This study examined the influence of Kenya's military engagement ... -
Influence of Innovation on Performance of Textile and Clothing Businesses in Nairobi County, Kenya
(INTERNATIONAL JOURNAL OF RESEARCH AND INNOVATION IN SOCIAL SCIENCE(IJRISS), 2025-04)This study investigates the influence of innovation on the business performance of textile and clothing (T&C) businesses in Nairobi County, Kenya. Innovation is a critical driver for improving organizational performance ... -
Influence of stakeholder engagement on change intervention in Nairobi City County Government.
(The Strategic Journal of Business & Change Management, 2025-07)This study examined the influence of stakeholder engagement on change intervention in NCCG. Grounded in Stakeholder Theory the study adopted an explanatory research design using a quantitative approach. The target ... -
Influence of Strategic Direction on Performance of Commercial Banks in Juba, South Sudan
(International Research Journal of Business and Strategic Management, 2025-06)Performance of organizations has been a focal point of research, particularly in understanding how effectively they implement strategic plans to achieve their mission and vision. Strategic planning practices play an ... -
Influence of stakeholder management on performance of renewable energy projects in Kenya.
(The Strategic Journal of Business & Change Management,, 2025-07)This study assessed the influence of stakeholder management on the performance of renewable energy projects in Kenya. The study was grounded in the Stakeholder Theory which provided a multidimensional lens for examining ... -
Strategic direction and organizational performance of four star hotels in Nairobi County, Kenya.
(The Strategic Journal of Business & Change Management, 2025-03)Globally, strategic leadership is recognized for its major contribution to a strategy implementation timetable that is successful and that is essential in directing and enhancing the context and mode of strategy implementation. ... -
Influence of Resource Allocation on the Performance of the Kenya Revenue Authority
(International Journal of Research and Innovation in Social Science (IJRISS), 2024-05)Good performance of revenue authority through a steady flow of incomes is an indicator of the financial health of a country in its role of providing: public services, infrastructure, and social programs support. Prioritizing ... -
Relationship Marketing and Customer Loyalty in the Fast-Moving Consumer Goods (FMCG) Industry in Nairobi County
(International Journal of Research and Scientific Innovation (IJRSI), 2025-08)Customer loyalty remains a major challenge for Fast-Moving Consumer Goods (FMCG) companies in Kenya. This study examined the influence of relationship marketing dimensions— trust, perceived value, switching cost, and ... -
Influence of Strategic Resource Allocation on the Performance of Paint Manufacturing Firms in Kenya
(International Research Journal Business and Strategic Management, 2025-07)The purpose of this study was to examine the influence of strategic resource allocation on the performance of paint manufacturing firms in Kenya. The study was motivated by inconsistent performance trends in the sector, ... -
Effect of Digital Advertising Strategy on the Organizational Performance of Soft Beverage Manufacturing Companies in Nairobi County, Kenya
(EPRA International Journal of Economics, Business and Management Studies, 2025-07)Family-owned businesses are a vital component of Kenya’s economy, with Nairobi County serving as a key hub for their operations. Despite their economic significance, many face persistent performance challenges. Only 33% ... -
Effect of Innovation Strategy on the Performance of Private Solar Energy Companies in Kenya
(International Research Journal Business and Strategic Management, 2025-07)Innovation has emerged as a critical driver of competitive advantage in the energy sector, especially as firms respond to globalization and technological advancements. Despite the growing role of private solar energy ... -
Influence of Organizational Structure on Performance of Insurance Brokerage Firms in Kenya
(International Research Journal Business and Strategic Management, 2025-07)Organizational structure plays a critical role in shaping the performance and operational efficiency of insurance firms. This study examines the influence of organizational structure on the performance of insurance ... -
Influence of Customer Satisfaction On the Performance of Dairy Firms in Kiambu CountY
(The Strategic Journal of Business & Change Management, 2025-04)This study explored the influence of customer satisfaction on the performance of dairy firms in Kiambu County, Kenya. The researcher used a descriptive research design, a quantitative research method, and conduct correlation ... -
An Assessment of the Relationship Between the Price Tariffs of a Christian-Affiliated Guesthouse and Customer Choice Behavior in Nairobi County
(Journal of Hospitality and Tourism Management, 2024-09)Purpose: To assess the relationship between the price tariffs of a Christian-affiliated guesthouse and customer choice behavior in Nairobi County. Methodology: Descriptive survey research design was used on a target ... -
Influence of bystander activation on pre-hospital emergency care response time: systematic review
(Emergency Care Journal, 2023-07)This article presents a systematic review and analysis of grey literature to identify and address gaps in knowledge regarding the role and influence of bystander activation on pre-hospital emer- gency care (PEC) ... -
Geographical Diversification Strategy and Performance of Family-Owned Businesses in Nairobi, Kenya
(EPRA International Journal of Economics, Business and Management Studies, 2025-08)Family businesses have an important role in the development of economies of emerging countries like Kenya. However, despite the numerous efforts to improve the performance of family-owned businesses in Kenya, they continue ... -
Open Innovation Strategy and Performance of Family-Owned Businesses in Nairobi, Kenya
(EPRA International Journal of Economics, Business and Management Studies, 2025-08)Family-owned businesses are a vital component of Kenya’s economy, with Nairobi County serving as a key hub for their operations. Despite their economic significance, many face persistent performance challenges. Only 33% ... -
Influence of Entrepreneurial Skill on Commercialization of Livestock Farming in Narok County, Kenya
(Journal of International Business, Innovation and Strategic Management, 2025)The Narok County has a very large population that owns large number of livestock but they still remain poor in terms of accessing health services, taking their children to school and access to other basic needs which this ... -
Influence of Endowment Funds Mobilization On Financial Sustainability of Universities in Kenya
(EPRA International Journal of Economics, Business and Management Studies (EBMS), 2025-07)Public and private higher education institutions in Kenya have increasingly faced challenges of financial unsustainability in recent years. Achieving financial sustainability requires institutions to secure regular ... -
Investment in Technology Enhanced Learning and Financial Sustainability of Universities in Kenya
(International Journal of Economics, Business and Management Studies (EBMS), 2025-07)Public and private higher education institutions in Kenya have increasingly faced challenges of financial unsustainability in recent years. Achieving financial sustainability requires institutions to secure regular ...
